Basic Steps for Website Implementation

We are here to help you at any point in your implementation process

1. Define Your Goals

The first step of a successful website project is to define your requirements. Explore and clarify the primary purpose of your website, determine the target audience and define your key objectives.

2. Choose a Platform

There is much to consider when selecting a website platform that fits your needs. Consider ease of use, scalability, and available features. Are you looking for an enterprise solution or integration to 3rd-party systems? What skills do you have in-house? Short and long-term costs to sustain a healthy enviroment.

3. Plan Your Content

You can get an early start on outlining essential pages and site structure based on your customers and employees. We can work with subject matter exports so they can gather and create content, including text, images, and videos.

4. Design the Layout

The stage is now set for you to choose or design layout elements and page templates that match your brand and content. Use wire-framing tools to plan and design content layout and page flow that ensures a user-friendly experience.

5. Development

Today’s websites allow you to align your online presence with your broad business goals. Integrating systems and data for a customized user experience and employing performance tools . Our web developers will ensure compatibility and provide the expertise to analyze, plan and develop successful integration.

6. Compliance and SEO

Incorporate relevant keywords into your content and build sitemaps. Ensure proper meta tags, alt text, and URL structures for compliance and performance.

7. Test and Launch

This step includes a thorough review for functionality, performance, and compatibility across devices and browsers. This includes checking features, links, and integrations to ensure everything works smoothly. Once testing is complete and any issues are resolved, the website is launched live, followed by monitoring to ensure a successful rollout and optimal performance.

8. Documentation & Maintenance

Develop processes that regularly update content and check for technical issues. Prepare regular reports that monitor analytics to optimize and improve user experience.

Custom Website Development

We create tailored websites that reflect your brand and meet your specific business needs, providing a unique online experience for your audience.

User Experience (UX) Design

Our UX designs are focused on usability, ensuring your website is intuitive, mobile-friendly, and optimized for customer engagement.

Performance Optimization

We enhance your website’s speed, SEO, and security, ensuring fast loading times, better search rankings, and a secure environment for users.

Analytics and Reporting

Actionable insights through comprehensive data analytics will allow you to track performance and make informed business decisions.

Flexible Project Models

There is a Plan and Pricing for your Website Needs and Budget

BASIC

Are you looking for a website that increases your profile with polish and professionalism? The Basic plan provides you with the a solid starter website. This is perfect for personal sites or a quick online presence.

Basic website selection design and implementation

SquareSpace / WordPress Install
Theme Selection
1-5 Page Layout/Configuration
Global Navigation
Contact Form
Basic SEO
Scheduled Backup
Admin Documentation

BASIC++

Will your website require a dynamic user experience and robust functionality? The Basic++ plan supports additional pages, E-commerce, integration with your email marketing and other plug-in based functionality.

Website services enhanced with rocket

SquareSpace / WordPress Install
Theme Selection
Page Layout/Configuration
Global Navigation
Integration (Email/CRM/etc.)
Ecommerce / Payment
SEO & Reporting
Backup & Admin Training

CUSTOM

The Custom plan is for organizations that require a custom integrated solution. A fully customizable CMS service plan may include planning, selection, project management and custom development.

Custom digital development and integration with rocket and many other functionalities

Platform Selection
Project Planning
Vendor Management
Wire-framing and UX Design
Custom Development
Integration
Website Implementation
Documentation & Training

Website Project Explainer

Not sure how to begin? Let’s start with the basics for any website project.

Building a new website involves different approaches depending on the platform that works for you. Using a theme-based platform like WordPress is a popular option because it offers flexibility and customization without requiring deep coding knowledge. The process starts with registering a domain name, choosing a hosting provider (like Bluehost or SiteGround), and installing WordPress. Basic themes are free, but premium themes or plugins can add functionality at a cost. Initial setup costs typically range from $100 to $300, including hosting, themes, and domain registration. Ongoing costs include hosting fees, occasional theme/plugin updates, and potential maintenance, which can total $50 to $200 annually. WordPress sites have a flexible lifespan, but significant updates or redesigns may be needed every 3 to 5 years.

Using a managed platform like Squarespace offers a more streamlined, limited-design approach. Domain registration and hosting are handled in-platform, simplifying management. Squarespace offers built-in templates with a drag-and-drop editor, making it easier for non-technical users, but customization is more restricted. Initial costs typically range from $150 to $500, depending on the plan chosen, and ongoing costs are around $12 to $40 per month, which includes hosting and template support. The average lifespan of a Squarespace website is about 2 to 4 years before significant updates or platform changes are needed.

Alternatively, a fully customizable CMS like Drupal or Joomla requires extensive development out of the box, higher initial costs (ranging from $2,000 to $10,000 or more), and ongoing maintenance and hosting fees, often involving professional support. These platforms are better suited for larger, complex websites with a lifespan of 5+ years.